EXPERIENCE

10 - 15 Years

ANNUAL CTC

NeoDocto

Head of Media

BENGALURU - KARNATAKA - INDIA

16.5 LAKHS - 18.5 LAKHS

APPLY

TEAM - MEDIA

JOB DESCRIPTION

NeoDocto Head of Media Responsibilities

70%

80%

90%

65%

Determining the best media outlet mix for promotional strategies

Monitoring online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards)

Regularly reporting advertising campaign results (including revenues and costs)

NeoDocto Head of Media Job brief

We are looking for an experienced Media Head to design and implement advertising campaigns that promote our company.


If you have previous Marketing experience building effective promotional strategies, we would like to meet you. To be successful in this role, you should be familiar with different media types, from offline advertising sites (like magazine and billboards) to digital channels.


Ultimately, you should increase the public’s interest in our products/services through thoughtful media campaigns and ensure our advertising costs are within budget.

NeoDocto Head of Media Responsibilities

• Determine the best media outlet mix for promotional strategies

• Monitor online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards)

• Regularly report advertising campaign results (including revenues and costs)

• Optimize advertising strategies for varying audiences and channels

• Design and review advertising budgets in collaboration with the Marketing Director

• Negotiate with media channels to close competitive deals

• Prepare additional promotional projects to support new product launches

• Create new campaigns to reach a broader audience

• Ensure a cohesive advertising message across campaigns

• Build long-term relationships with media influencers to promote our brand

NeoDocto Head of Media Requirements

• Proven work experience as a Media Head, Media Planner or similar role• Hands on experience in content management

• Knowledge of different types of media channels

• Demonstrable experience with building effective advertising campaigns

• Familiarity with digital marketing

• Working knowledge of analytics tools (e.g. GfK MRI, Moat and Nielsen IMS)

• Experience with budget planning and KPIs

• Ability to manage and combine data

• Strong decision-making skills

• Excellent communication skills

• BSc in Marketing, Business Administration or similar field